Social Media / DoctorLogic
As the Senior Social Media Coordinator, I supported 50+ private medical practices by managing their presence on Instagram, Facebook, and Google My Business. I created and scheduled quarterly content calendars by developing strategy, creating visuals,
and writing engaging copy.
and writing engaging copy.
As a part of the onboarding process, I crafted custom visual style guides that captured each brand’s unique personality, and created custom Canva templates that made ongoing content creation effortless. Utilizing my knowledge of design, social media trends, and visual communication principles, I created eye-catching graphics that boosted brand awareness and drove conversions.
I managed budgets for paid social campaigns and oversaw their ongoing success by analyzing performance metrics and refining strategies based on results. As a senior team member, I partnered closely with internal teams to ensure new clients were onboarded efficiently including gaining social media account access, connecting accounts to Sprout Social, developing creative strategy, and communicating roadblocks with key stakeholders.
I managed budgets for paid social campaigns and oversaw their ongoing success by analyzing performance metrics and refining strategies based on results. As a senior team member, I partnered closely with internal teams to ensure new clients were onboarded efficiently including gaining social media account access, connecting accounts to Sprout Social, developing creative strategy, and communicating roadblocks with key stakeholders.
